My interview was with Brian Hutch, CEO of Digital Dollar Productions talks to me about negotiating in the music industry and how both sides of the people can gain mutual benefit. Brian has been active in the music industry for nearly a decade now. He graduated from Full Sail University and has been active in negotiating ever since. He has negotiated deals with current mainstream artists and labels to mutually benefit both sides. He is currently working with upcoming mainstream artists. Brian explains to me how he has used mutual benefit throughout his carrier to establish connections and deals.
I have personally negotiated with Brian and gained mutual benefit by making a deal. And he used the same negotiation we did to make his points. I am a mixer for him and mix all the work he works on or for. Our deal was very simple, since he lives in Daytona Beach and I am in Orlando. He negotiated to buy the equipment I need in order to do my job, since his studio is in Daytona and I cannot attend the studio on a daily basis. And he also offered me a small lump sum of money.
His point was that at the end, he can right-off the equipment he bought for our projects and save money that way. And when the job is done, I will get to keep most of the equipment, for my future business use that is. He explained that he strives to gain mutual benefit with every deal he makes, in this sort of fashion. The deal we negotiated to was very beneficial to both sides and allowed us to work and negotiated other deal throughout time. He told me that gaining mutual benefit, for both sides, is the way he has become so successful in the music industry.
http://www.digitaldollarmusic.com/
